A meticulous VR reimagining of Amedeo Modigliani’s last Parisian studio allows audiences to step into the room where he lived and worked in the final months of his life.

“Working with PRELOADED has been fantastic. They brought creative talent, rigorous processes and smart thinking to our large, complex project. Their agile, collaborative approach meant they were able to translate Tate expertise and academic research into a beautiful VR experience accessible to all. The result is a product we are proud and which amazes and delights our exhibition visitors.”

Hilary Knight, Head of Digital Content, Tate

“A stunning virtual reality recreation of Modigliani’s last studio” – The Times

The challenge

To create a museum first by integrating an HTC VIVE VR experience into the Modigliani exhibition at Tate Modern, to allow audiences to learn more about the artist.

The solution

  • Modigliani’s studio was reimagined in VR to provide a unique insight into where he painted his final works, including his final Self Portrait.
  • 60+ objects and artworks were authentically recreated using extensive art historical research, and the art itself as reference.
  • The project launched in November 2017 to acclaim from visitors and press, all pointing to an enhanced feeling of empathy and an appropriate use of technology.